FAQs

FAQ 12: my Instagram posts keep flopping - what do I do?

Are your Instagram posts flopping, or are you asking them to do the wrong job?

Oct 23 •

Nicola Washington

FAQ 11: is taking a social media break over the summer a good idea?

Borrow my approach to taking a summer break from social media

Jul 23 •

Nicola Washington

FAQ 10: how can I keep posting about my book on Instagram after it has launched?

Ways to keep your Instagram content fresh, and maintain momentum, post-publication

Jul 16 •

Nicola Washington

FAQ 9: how can I use Instagram to launch my book?

12 months of Instagram activity to take you up to publication day

Jul 8 •

Nicola Washington

FAQ 8: is it worth spending time on social media before I get a book deal?

Short answer: it depends. You'll have to read on for the long answer ;-)

Jul 2 •

Nicola Washington

FAQ 7: when should it be a Reel, a carousel, a static image or a Story?

One of the best parts of Instagram is the different content placement options, but sometimes too much choice is a bad thing

Apr 25 •

Nicola Washington

FAQ 6: how often should I post to Instagram?

Do you want to maintain a presence, engage your audience, or grow your account?

Feb 29 •

Nicola Washington

FAQ 5: how do I keep coming up with new ideas for posts?

... the short answer: you don't

Jan 25 •

Nicola Washington

FAQ 4: I have nothing to say. What am I supposed to post about?

Instagram content explained through the medium of soup

Jan 18 •

Nicola Washington

FAQ 3: is it possible to be authentic on social media?

And why curation is not the enemy of authenticity

Dec 21, 2023 •

Nicola Washington

FAQ 2: how much of my life should I share on social media?

TL;DR: post like a writer, not an influencer

Nov 30, 2023 •

Nicola Washington

FAQ 1: do writers have to use social media?

Or, put it another way, should everyone run a marathon?

Nov 23, 2023 •

Nicola Washington

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